iLead : Calls not Clicks – Closes not Reservations – TODAY not the End of the Month
ILead utilizes PPC top positioning presence to pre-sell your storage offer to the searching public. Your staff is trained in closing the call inquiry, with ongoing call presentation scoring analysis of staff members. A true team effort of Coaches and Players.
Google and Bing Search Auction Details reports, measure ad performance versus the (Public) (Extra) REITS and local competitors. These illuminating reports, call volume sourcing reports, and your staff's quality assurance assessment reports, will be sent to you monthly.
1. Unprecedented Market Share
2. Top Level Positioning on Google Bing searches. Calls not Clicks!
3. Spring Training Camp: Learn the true 'Art' of Closing Rental Presentations
4. Take the Art of Closing Rentals to new heights, with ongoing call presentation scoring analysis of staff members.details/Results[X]
iLead will advise and make suggestions to advertise your storage pricing platform in the best competitive light vs. your local competition and in a way that will dominate search results in your city area.
Your PPC ad is just the beginning of a new rental. iLead teams will work, with your staff for more enhanced monitoring, coaching, and productivity on each call. iLead provides a new peer-to-peer grading program for outbound and inbound calls and records assignments, with new tenant prospects. Our platform ranks and provides productivity across all individual staff members while integrating closing performances directly into your rental software.
Our Licensed Rental Platform Program is the most effective in the country. Our concept of closing rental inquiries today in lieu of seeking a reservation or visit is profound!
Every Lead, Every Call, Every Quality Assurance, is monitored for success.
Every Lead, Every Call, Every Conversion translates to increased Occupancy and enormous Asset Value.
Palm Desert - Proven results in this tremendous success story. September, 2012, iLead took over marketing the facility. Initial occupancy was 56% at start of assignment after facility audit. Sold 23 net plus spaces per month to achieve income goal and refinance in October 2013 at 88% occupancy. The value in August, 2012 was 4.2 million. The value at refinance was 6.0 million. We continued driving occupancy with PPC domination and in conjunction with the Moneyball Rapid Refill Rent Increase Program in August, 2014 the facility sold for 10.6 m. Click on Testimonials above.details/Results[X]
Anchorage - iLead in 2014 took over the marketing portfolios of six facilities. Search engine results were poor and PPC results anemic. Client now dominates the search engine results and PPC clicks, and calls have more than doubled.
Fremont/Newark - In less than six months iLead has out-positioned the REITS and dominates the search results in this highly competitive market.
For a bit of fun, video courtesy of Koch Entertainment
(Indio) - In 2012 starting occupancy was 54%. Sold 15 net spaces per month, growing occupancy to 80%. Owner is selling facility at a profit in 2015.
Being on first or second position in the search results is how you win the game.
Our Call-Tracking Platform ensures the quality of the closing effort made by the site staff. Your staff will soon be outmaneuvering the call centers of the (Public) (Extra) REITS and your competitors.
No one beats iLead on the phones.
1. Quality Assurance Call Monitoring
2. Web Spring-Training-Camp turns iffy reservations into firm commitments and rentals Today!
3. Flat Rate Fee Program Includes On-going Staff Rental Call Analysis sent via audio file to your staff member and supervisor for discussion. Closing ratios improve dramatically.
4. Win the Game for New Rentals vs. REITS/Local Competitors, with 'Closing' training that is superior to (PS) (ES) REIT call centers taking non-committal reservations.details/Results[X]iLead does more than just source your inbound rental traffic. iLead ensures the team is performing at their maximum potential on every inquiry. The Tracking Platform ensures best practices in lead follow-up with each rental opportunity. The Platform captures all leads, archives/recent history, institutes rules-based multi-channel follow-up tools via phone, email, TXT. Integrates existing tenant call/interactions and notes. The MoneyBall Platform records outbound calls in addition to traditional inbound calls, thus recording all interactions to facilitate high-quality customer experiences, with all staff members.
The team players grade their own calls for quality performance. iLead then reviews, grades and tabulates the results for quality assurance. Sub-standard calls are micro-managed to ensure the mistakes of the call are not repeated.
iLead can use your existing phone call recording programs or we have two cost effective programs we recommend. These programs are monitored by iLead for inbound rental call qualitiy 'Closing deals Today' assurance. We randomly chose two calls by each employee for analysis monthly. The analysis references basics of successful 'Closing Today', as outlined in the included Spring Training Camp. The audio file with comments are then forwarded to your property supervisor for ongoing review and discussion with your staffs.
Google Adwords is a local game that your facility can dominate against the publicly held REITS, with their big advertising budgets. iLead is surprisingly affordable, with a great ROI batting average.Your Lead-off hitter will be an infusion of quality geo-targeted PPC leads opening the way to scoring new rentals.
1. Increased Occupancy with Rapid Refill Program
2. Spring Training Camp, your staff will learn the Art of Asset Growth,
with the Increase Maintenance Refill Program featuring 50% reduction of initial lead acquisition cost.
3. Dramatic Increase in Net Income
4. Dramatic Increase in Asset ValuePrice of Admission[X]
In storage marketing their are two streams of new rental leads. The first stream is by far the most productive: PPC (Pay-Per-Click) with Google dominating that stream.
Optional: The second stream are your free internet services of Generic Search Results (SEO), Google My Business (Maps), and Facebook. To perform well within this stream you will need experts in driving your narrative and the ability to control customer feedback (Reviews)
Note: iLead in driving performance in both of these streams are very un-like our competitors. We do not believe in just setting up a raft to navigate the waters and then setting that raft on auto-pilot. On the contrary, we are driving stellar performance daily, playing Storage Moneyball.
Agreements are month to month with, auto-renewal. There is a modest one time set up fee for your state of the art landing sites and tracking....
The PPC & Training Basics Flat Rate Package is $499 per month per facility (plus Google budgeted clicks). Large Discounts for multiple site portfolios. . A One Time Set-Up Fee is $599 per facility. The PPC Flat Rate PPC & Training Package includes all of the following:
Responsive Web-Site Landing Sites: Create up to four per facility highly differentiated Landing sites for Google/Bing PPC internet searches. Time Frame: 7 to 10 days lead time
(iLead) PPC Strategy: Develop non-traditional differentiated PPC campaigns that produce calls not clicks while targeting a wider viewing audience and increased ROI. Monthly Reports will reveal increased performance on steroids. Strategies are strictly guarded and proprietary. Time Frame: Simultaneous to creation of Landing websites
Spring Training Camp: Access to the website training materials for Storage Moneyball
A. Closing sales TODAY in lieu of reservations and invitations to visit
B. Understanding your advertising vs. the REITS
C. Staying on Script avoiding questions that do not necessarily lead to closing the deal
D. The importance of geographic marketing in your area of influence
E. Becoming gatherers of information rather than givers of information
F. The importance of self phone evaluations.
G. Handling rates when specials burn off
H. Rent Increases on steroids utilizing the Steam Valve Technique
On-going monthly rental phone call presentation Analysis: (iLead) evaluates 2 to 4 calls per employee per month based on utilizing the ‘Moneyball Closing Script’. iLead assesses your employee's abilities in the 'Closing' of the call into an actual rental and not an invitation or promise to come in and reports the results to owner/management.
Optional on-going SEO, Google My Business, and Facebook website integrations and performance enhancements: $499 monthly flat-rate per location. Note: We will host your website as part of our flat-rate program; saving you money.
Optional Review Tracking needed for maximum Google My Business (Maps) performance is $49 per month per location.
Bing Search available for additional rapid growth
The explosive results you discovered in the Storage Moneyball Whitepaper Prospectus begins, with a no pressure call to discuss your operational marketing goals.
Call 'The Sultan of Swat', Cary Coleman to begin dominating your competition including the REITS. 949 370-3007details/Results[X]Affordable domination of your competitors is just a phone call away. Call the 'Sultan of Swat', Cary Coleman 949 370-3007 to begin driving occupancy, income, and asset value.
Our Latest Champions
360 Storage Center
Center Newark, CA
The Yankee Clipper
iLead is a boutique Program that dominates the REITS and your local competitors.This domination shows itself dramatically on the result pages of Google and Bing local storage searches. Our PPC platform results in increased performance, accelerated occupancy, and dramatic income growth.
There is a big difference between little league and the Big Leagues. While most marketers concentrates on the clicks, iLead concentrates on the market share, the calls, and the conversions. Explore all the links and pages and it will become clear that iLead dominates the Big Leagues.
Call 'The Sultan of Swat', Cary Coleman at 949 370-3007 for a confidential assessment of your PPC search engine results and income growth.
Home run alumni
The Sultan of Swat
ILead has proven to be a tremendous resource and asset in leading our internet marketing efforts. They have consistently developed and implemented effective PPC marketing strategies that both meet our needs and fit our financial requirements. Thanks to iLead, our internet placement is unparalleled, our phones are consistently ringing and our asset value is increasing from their efforts.
Robert L. Benner, Jr.
SSB Self Storage Brokerage, Inc
To Whom It May Concern:
Under Cary’s leadership, iLead has been instrumental in growing our occupancy and income, over the past 4 years. They are tireless workers dedicated to excellence. Through their vigilance, they kept our facility in a dominating position on the search pages of Google and Bing. We went from 44% occupancy to the mid 80’s with their PPC campaigns and we were able to sell Adobe for a very nice profit.
[X] The more successful your PPC campaign is, the higher number of clicks and cost. The ROI, return on investment with PPC, is positive in the storage industry. The more you spend the more your make, but the goal of ‘Calls not Clicks’ determines your big league batting average. Our clients report much improved new rental call activity. iLead's platform tracks your leads, follow-ups, and conversions, so you will know for sure.
1960 World Series Walk-Off